Wally Lewis and Petero Civoniceva Lead IN SPORT and Arthur Beetson Foundation Partnership on Global Stage

Las Vegas, Nevada – In a powerful demonstration of rugby league’s ability to unite people and nations, IN SPORT and the Arthur Beetson Foundation this week marked their strategic partnership with a behind-the-scenes visit to Allegiant Stadium ahead of major international fixtures.

Leading the delegation were Foundation ambassadors Wally Lewis and Petero Civoniceva, two of the most respected figures in the game’s modern era. Their presence in Las Vegas underscored the strength of the partnership and the global relevance of rugby league’s legacy.

The private access to one of the world’s premier sporting venues symbolised more than a stadium tour. It represented the alignment of two organisations committed to preserving rugby league’s history while expanding its cultural and community impact internationally.

Established to honour the life and contribution of Arthur Beetson — Australia’s first Indigenous rugby league captain — the Arthur Beetson Foundation continues to deliver programs across regional and remote communities, using rugby league as a platform for education, leadership development, health awareness and cultural pride.

Through its partnership with the Foundation, IN SPORT is amplifying this mission on a global stage. As a digital sports media platform, IN SPORT is documenting the stories of legacy players, ambassadors and community initiatives, ensuring that the values of the game extend beyond competition and into lasting social impact.

Standing inside the locker rooms at Allegiant Stadium, Lewis and Civoniceva reflected on the standards, sacrifice and unity required to compete at the highest level. The moment reinforced rugby league’s unique capacity to connect generations and bridge nations through shared identity and experience.

With international fixtures drawing global attention, Las Vegas provides a strategic platform for rugby league’s continued expansion into emerging markets. The partnership between IN SPORT and the Arthur Beetson Foundation demonstrates how the game’s most respected voices are leading that next chapter — one grounded in legacy, leadership and community.

Further coverage and exclusive content from Allegiant Stadium will be released via the IN SPORT App.

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Media enquiries:

Kadee Folker

0404982235

hello@bloomdesignmarketing.com.au

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